당신은 비즈니스 아이디어가 필요하지 않습니다; 당신은 소비자 문제를 필요


당신은 비즈니스 아이디어가 필요하지 않습니다; 당신은 소비자 문제를 필요

The central message of this piece is simple: Stop looking for business ideas. Start looking for problems to solve. People’s problems constitute business ideas and opportunities. You cannot be a successful entrepreneur if your products do not meet any specific needs – and these needs must be problems that consumers are aware of and are eager to obtain solutions for. (더…)