आप व्यापार विचार की जरूरत नहीं है; आप उपभोक्ता समस्याओं की जरूरत


आप व्यापार विचार की जरूरत नहीं है; आप उपभोक्ता समस्याओं की जरूरत

The central message of this piece is simple: Stop looking for business ideas. Start looking for problems to solve. People’s problems constitute business ideas and opportunities. You cannot be a successful entrepreneur if your products do not meet any specific needs – and these needs must be problems that consumers are aware of and are eager to obtain solutions for. (more…)